Meet: the PQ Collection at White Haven Emporium

It’s day 6 of Frocktober 2017 and I’m buzzing about in a PQ Collection frock and skirt feeling all sorts Spring like, even if that goes against the gloom Melbs is putting on today. PQ Collection is a Brisbane based, relaxed brand for busy women who appreciate comfort, style and the odd trend or two! They are also the creators of the Miracle Dress and Peak Front Maxi Dress, both of which are basically famous, being seen on every other style blogger and selling out time and time again thanks to their incredible style, comfort and flattering cut. Miracles and peak fronts aside, the lovelies of PQ were on board immediately for Frocktober, wanting to do their bit to save the lives of women. Lives which are being cut short due to Ovarian Cancer. Each Friday for the month of Frocktober I will be wearing PQ Collection pieces, all of which will be available to bid on at my event later this month. If you missed out on tickets, or cannot make the event, please shoot me a message if you would like to bid on any of these gorgeous frocks <3

So it’s day 6 already, 6 frocks out of 31 worn! I cannot believe how gorgeous they all are either <3 Which one has been your fave so far? Remember when I was trying to decide on a shoe? It seems that kicks won out, with white boots for dressy occasions! I picked up a pair from Decjuba and they have been very rad and comfy and have worked with all the frocks thus far, a good purchase by me I think! (they’re also now 30% off…sad for me, excellent for you!) I sent the PQ Collection squad some hard hitting questions so we could learn some more about them, their brand and just how rad they are…
A brief introduction about yourself if you will…
White Haven Emporium is the retail platform of PQ Collection where we love getting the opportunity to help with worthy causes like Frocktober. Although we are a small company, giving back where we can is a real focus for us!
Upcoming trends coming to PQ for SS18?
Our current collection really revolves around effortless dressing. We like to create clothing that is easy to wear and simple to style – our customers are busy and don’t have time for fussing! They want to look good, fast and that’s what we’re here for.
Your wardrobe staples?
We believe no wardrobe is complete without a Peak Front Maxi (left) and a Miracle Dress (right) – or several of each!

On trend pieces to add in for SS18?
Definitely anything in Gingham, we can’t keep up with this print!
Qew, aka Electric Lovers, I adore everything about this lady, including her amazing style <3
Hayley, aka Gypsy Tiger Lily, the qween of Boho style <3
Who are your style icons?
Our style icons are our customers! We develop our styles based on feedback from our stockists and retail customers – it’s the biggest inspiration for our design team. We love responding to these requests and believe this is why we’ve grown so rapidly in the last 12 months.
Fave brands to go to outside of PQ?
We are crushing hard on indie jewellery label Each To Own right now, as well as a gorgeous leather footwear brand called Avarcas Australia! We’re such suckers for all the sparkly stuff happening with both of these labels at the moment!
We obviously love you for choosing to support Frocktober, but what about this cause made you want to help?
Changing the future of women’s health benefits every single person on the planet: half of us are female and all of us have a mother! Early detection will change the lives of many and prevent the heartache of unnecessary loss for even more of us. We want to be involved in this initiative!
Tea or coffee?
Coffee is for motivation – Tea is for relaxation 😉
Where can we find you?
The whole range from PQ Collection is available via White Haven Emporium by PQ at

Thank you so much PQ Collection for absolutely, positively leaping on board Life, Loves and Liz does Frocktober 2017 and being so very generous with your sponsorship and donations. I have loved wearing this first frock (see @lifelovesandliz & @llldoesfrocktober for all the pics) and cannot wait to show the rest of them off as well xx

If you too would like to donate to Frocktober and help save the lives of women by funding research into developing an early detection test for Ovarian Cancer, you can donate here. To learn more about the OCRF, their research or Ovarian Cancer information please click here.